Known most famously for her womenswear, Alberta Ferretti has had a glittering career in the world of fashion. Born in Italy in 1950, the Italian designer and dressmaker opened ‘Jolly’ her first boutique in 1968. She designed her first collection in 1973, and by 1981 she was showing seasonal collections of her work on the runways of Milan and running her own publicly traded clothing and manufacturing distribution company too! Forming two fashion labels Philosophy di Alberta Ferretti, a filter-line aimed at a younger market and Alberta Ferretti, her namesake logo, Ferretti still designs for her own label today. After a successful global career, in 2018, Ferretti announced that she would also be branching out into children’s clothing. Her first collection launched in Spring/Summer 2019 and featured her famous Days Of The Week sweatshirts for children, reimagined in fun colours. Alberta Ferretti Kids always takes inspiration from her womenswear, making it the perfect mini-me brand for little girls everywhere.